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Hi Reader I’ll keep this quick. Buying a business is getting harder. Most buyers are flying blind—and it’s costing them deals. So this newsletter is leveling up. When I started Freedom Through Acquisition, the mission was clear: ✅ Give you real-world tactics to buy smarter That hasn’t changed. But the game has. The buyer pool is getting crowded. Most won’t make it. Only the top 2% of buyers will outthink, outmaneuver, and close great deals. I want you in that 2%. That’s why this newsletter is getting a new name: Buyers Black Book. Not just a rebrand. A shift. Here’s what’s coming: ✅ Battle-tested playbooks from $200M+ in deals You don’t need to do anything—you’re already on the list. But if you’re serious about owning a business in this market? Next email drops soon. Stay sharp! - Eric |
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PROBLEM: Great deals die when sellers flinch at financing part of their own price. You make a fair offer. You even stretch to meet the seller’s number. But the catch? That last chunk—the bridge between your budget and their ego—isn’t cash. It’s a seller note. And the moment you bring it up, everything changes. The room goes cold. Eyes narrow. The seller starts backing away. What just happened? You triggered their deepest fears. To you, a seller note is smart structure. Strategic leverage....
The deal was solid. Clean books. Bank pre-flighted. LOI signed. You even had dinner with the seller and his wife. But then… The seller stopped responding. Your diligence calls got rescheduled. Suddenly he’s “thinking about holding onto it for a few more years.” You didn’t miss a red flag in the P&L. You missed it in his head. Most deals don’t blow up because of financials. They blow up because the seller isn’t emotionally ready to let go. And no spreadsheet or SBA structure can fix that. The...
Hey Reader On June 1, the rules of the game change. Not a tweak. Not a clarification. A full tactical shift — one that will quietly kill hundreds of deals this summer, while buyers are still stuck wondering what happened. The SBA just eliminated three of the most powerful weapons serious buyers had: Seller notes to reduce your cash at close Partial acquisitions that kept sellers involved without personal guarantees Asset purchases with rollover equity that protected buyers from hidden...